Specialized in Car Care Products Become Distributor

Joy Of Innovation

Elixir Soltek Pvt. Ltd is a research oriented, innovative supplier of products & innovative solutions that aim to improve efficiency, reduce costs and integrate usage of environment friendly products to cater to the demands of the Automobile refinish market, Auto Care Market & Hardware retail Sector under trade name MAGSOL.

Magsol is the trademark of Elixir Soltek. Magsol promotes all the 'Do It Yourself' and Retail Packaging products.

Mag-du E-commerce Pvt Ltd. is an emerging B2B e-commerce startup that offers bulk supply of products in the automative after sale garage category. The company is a marketplace for connecting buyers and sellers in the business to business transaction offering end to end services from discovery to pay for a seamless experience across the process. Sellers on the plateform are primarily manufacturers and their authorized distributors and dealers and target buyers include retailers, SME's and Corporate. The company is committed to bringing technology-enabled efficient sourcing solution for the industry. Presently, the focus is on sale of Magsol products only however, can be escalated to other products in the future.

Neyochem Industries Pvt. Ltd. was set up in Year 2017 to develop, manufacture and market speciality chemical products for Indian car care products manufacturing companies, presently for ESPL only. Neyochem Industries operates with a well-balanced and diversified product portfolio. The company holds expertise with its 3 business verticals, thanks to continuous innovation's and technologies.
The three verticals we cater are as follows:
1. Automotive Maintenance care speciality speciality chemicals.
2. Acrylic paints and coatings.
3. Silicone Emulsions & Anti-freeze coolants.




MR. ABHAY POTE has been a former lecturer in Architecture dept. JNEC Aurangabad, he practiced for 16 years as professional architect and has a business experience in the field of real estate development and currently handling Admin & Finance at Elixir Soltek Pvt Ltd.



MR. YOGESH BADGUJAR is Chemistry Postgraduate from Mumbai University, followed by MBA from Symbiosis (SIBM) – Pune. He has total 23 years of work experience in auto aftermarket business and has worked with Asian Paints-PPG industries for 2 years and 3M India Ltd. for 11 years and was instrumental in launcing auto aftermarket and car care products in western region. He handles Research and Innovation, at Elixir Soltek Pvt Ltd, Neyochem Industries Pvt. Ltd. and also formulates Sales and Mktg Strategies for Mag-Du E-com Pvt. Ltd. And ESPL. His passion for development of products in car care category with innovative mind set is what drives the company to grow multifold.



Six Sigma Black Belt Leader, is Finance and HR leader at ESPL. She has a total of 15 years of experience in the field of finance. She has completed her Graduation from Mumbai University followed by MBA from SIBM, Pune. She is also lead auditor for ESPL.